What You Need To Know When Starting Out On Pinterest.
Are you using Pinterest to market your business online, but struggling to understand how to Starting out on Pinterest and scale your efforts?
In order to understand how to be starting out on Pinterest and how this platform works, you must be able to identify few and very important steps on how to make sure you are applying the right strategies in a first place.
Take a look at the several steps I put together on what you need to know how to get Starting Out On Pinterest, but before that let me share this Tweetable Quote with you:
[clickToTweet tweet=”Start where you are, Use what you have, Do what you can.” quote=”Start where you are, Use what you have, Do what you can.”]
What are the key factors on growing your successful Pinterest profile?
SETTING UP YOUR PROFILE
When Starting Out On Pinterest, or any other Social Channel, you must always remember to fill out your profile. For the simple fact that your need to give a reason to your followers to why they should follow you.
Personally, whenever I come across of a blank profile I will not have no desire or interested to follow. You need to be aware of the fact that one of the most important requirements when Starting Out On Pinterest is having your profile filled out with utmost important information about you and your business. Strive your best to describe best who you are and what you do. Apply relevant Keywords in the description of your bio Starting Out On Pinterest.
Be aware of the fact that one of the most important reasons to have your profile filled out Starting Out On Pinterest, so people will be drawn to you by your story and why you do what you do.
- Add your keywords with your User Name (see below image).
- Have a Clear Image of your Brand.
- Create Detailed BIO when Starting Out On Pinterest.
- Add relevant Keywords in the description of your bio.
- Share Your Location.
- Confirm Your Website.
CONVERT YOUR ACCT TO PINTEREST FOR BUSINESS
Convert your account immediately for Pinterest for Business. This will give you access to Pinterest Analytics and Promoted Ads. Make sure to
Make sure to confirm your meta and your website will be displayed in the bio section of your profile.
When starting out on Pinterest whether you have a new Pinterest account or somewhat old, you’d want to showcase your best boards on very top or let me add by saying, they have to be your most important boards, where your best content is. It is also recommended to Place your most important Boards on Top. You can easily shuffle them around right from your desktop. Keep on target and organized when you create your boards and adding your pins. It is best to add at least 20-30 relevant pins when you are creating a new board. Boards that have very few pins are not attractive for your users.
Keep on target and organized when you create your boards and adding your pins. The newly created board can also be your “Secret Board”. That way you can collect all of the initial pins in your secret board and the make it public so when your follower sees your new board, they will be seeing many pins from you right away.
Do your homework on researching the keywords starting out on Pinterest. Name your boards with descriptive names of the content topics, based on keywords that can be searchable. This strategy can help you to better attract visitors from your targeted audience.
People who will be searching for specific keyword or topic will easily find your Pinterest boards in their search results when starting out on Pinterest . Also, this will improve your user’s experience because it allows them to find much easier what they are looking for.
Your own pins that are added into the boards will help to direct traffic to your blog from Pinterest. You must include URL’s in the source of the Pin, in order to direct your viewers directly to your blog post. Whether you plan to use Pinterest for Business or just for personal use, be sure to verify your URL in order to enable Pinterest Analytics to process data from your website.
And in the description of your Board names add your keywords that are directly related to your niche. This will help you better target and attract your audience.
CUSTOM COVER BOARDS
When starting out on Pinterest you can add an additional spark to your Pinterest profile by creating custom covers for each of your Boards (see below image from my own profile). It is also recommended to stick to the 80/20 rule: pin your own original content 20 percent of the time, and others content 80 percent of the time.
Custom Covers can be created in Canva.com where they have many visually appealing templates.
INTEGRATE YOUR SOCIAL CHANNELS
When starting out on Pinterest and even if Pinterest is not a clear distinction between a Brand Page and a Personal profile you can make good use of your Pinterest Presence and the pins and boards shared. However, you should choose the email associated with your brand’s Twitter account when you Set up your Pinterest profile because Pinterest’s integration with Facebook is still only for personal profiles.
You can either keep your Twitter account Profile Photo on Pinterest or you can choose to upload a new photo. You can also alter and email and name associated with your account, add a brief description of your brand. You can also choose to Publicly link your Pinterest account to your Twitter profile.
A good Pinterest profile should include some quality photo of yourself, your brand or your best products. You need to create a memorable profile that stays consistent with your brand or the message of your content. When adding your image to the boards of your Pinterest, you need to keep consistent with the design. You can also consider adding your images with your special logo signature. This way, people will easily recognize your images by your signature style. Be brief in the description of your profile, since Pinterest profile only allows up pin descriptions up to 240 characters.
OPTIMIZE PROPERLY FOR PINTEREST
Social media platforms are all about images, and the key is, to creating a successful Pinterest profile to have large resolution images along with large fonts and vibrant colors in the images you upload to your boards. Ultimate size for your Pinterest images should be 735 x 1100 pixels.
Create a memorable Pinterest Profile that keeps consistent with the message of your content. Having your own photo or your brand’s avatar is an important factor to success as well. If you want to make your image clickable, you can go to the Edit option located directly in the image and add there a Source where you wish to direct your users.
COLLABORATE WITH OTHERS
By joining Pinterest group board, you can easily double on generating more viewers on your profile and creating more collaborative action. Select those groups that are related to your specific Niche. You can connect there with others users interested in same topics as you and add your own pins. A free source where you can look for groups of your choice by going to Pingoupie.com.
APPLY FOR RICH PINS
Another important way to get higher visibility for your profile and your Pins on Pinterest is to use “Rich Pins”. The process, however, isn’t simple. You’ll need to follow these rules in the process in order to get them approved.
Learn how exactly do that here.
SEO works really well with Pinterest. Applying keywords to your content is the key to being found on Pinterest, you can learn more about it here.
Pinterest adds the extra bonus of having SEO value to the other advantages such as being a great visual representation of your business.
Other large social media sites such as Wikipedia, Facebook, and others started out with Do Follow links, but later on, in an effort to deter spamming they eventually implemented No-Follows. The current setup on Pinterest provides SEO value since they still allow Do Follow links.
In conclusion, I’m would like to remind you to enjoy your Pinning Strategies and to Pin them Daily!
Additionally, I write a lot about Pinterest Topic, because I love it that much and I see a huge potential and growth in my business all because of Pinterest Strategies I apply daily in my business.
Lastly, if I missed anything I’ll be happy to read your notes in the comments.
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